Where: St. Margaret’s House. 21 Old Ford Rd. Bethnal Green, London, E2 9PL, UK
Dates: we’ll meet weekly every Friday starting June 7th, 2019 for 6 weeks. Exact dates are: June 7th, 14th, 21st, 28th, and July 5th, & 12th
Price: £99.00 (concessions), £150.00 (waged)
Buy your Ticket Here
Artists, Musicians, and Creative Entrepreneurs
You will leave this workshop understanding deeply who you are (as a artist-brand, or creative business) and how to expertly communicate this in all aspects of your professional life and specifically in your business marketing.
In this course with Petal Largie aka http://www.artist-2artist.com, you’ll learn how to harness the Branding, Product Development and Marketing processes of major companies and brands and how to apply these processes to pursue your professional vision.
We’ll explore and deepen the definition of Who You Are as an Artist-Brand or Small Business by:
Examining your Identity vs. your Artistic or Business Identity
Uncovering your Core Values or Pillars,
and defining a Mission or Vision Statement for your Artist-Brand or Small Business
I’ll also share a powerful process in which you learn how to identify and research your target or ideal audience for your unique talents, art, or products and services.
Youll leave this course with the foundations of your Business Plan in addition to a Style Guide, or map of your businesses Marketing assets (logo, colors, etc.).
Please bring your laptop, journal, and drawing tools: colored pencils, markers, etc.